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Nutritional Counseling


Fat cat

The Facts:

I. The pet food industry has grown exponentially since the market was considered saturated in 1990, capitalizing on the humanization of pets, not on pet-specific nutritional facts. 1.2.

II. If we are feeding our pets like they are humans, how are we feeding ourselves? Obesity is now a much greater cause of death worldwide than malnutrition. 3. 

III. Over 50% of our pets are also overweight. 4.

IV.  Periodic fasting and/or giving fewer calories has a greater influence on longevity and livelihood than a particular type of diet or dietary supplement. 5., 6.,7.


These facts suggest that big industry marketing and over-consumption, rather than veterinary nutritional facts, is directing the nutrition of most pets.

Of course, if you feed less, you must be careful that the nutrient and food safety requirements are met or you could create other problems.  Home-made diets, without proper calorie restrictions and nutrient supplementation, can be very dangerous. The raw diet fad - based mainly on a poor assumption that wild animals are healthier than (non-obese) domestic animals - is creating more food safety concerns. Like most raw meat from the butcher,  these products can be laden with  dangerous microorganisms found in packaging plants, unlike what is found in freshly killed prey in the wild.  

Finding the best balance of fewer calories and adequate, safe nutrients is a challenge.  Our veterinary staff, who are trained by veterinary nutritionists, not pet food companies, would be happy to help guide you in a nutritional plan that would best fit your pet's needs. 

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Turlock Office

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